I can't believe it is already August! As summer draws to a close Marketing Mix Studio has officially launched! We are excited to take on this next phase and look forward to working with new clients.
We brought Sarah Pfeffer (soon to be Mrs. Wood, she gets married this coming weekend!) on as our new graphic designer. She has already done some great work re-working our logo and creating new icons for our website (soon to be uploaded). We will post her formal bio when she gets back from her honeymoon. Congrats Sarah!
In some other news we recently added a new client, J&B Image Promotions. We will be working with them to update their newsletter and blog twice a month. We are slated to start working on this project in August and can't wait!
Our next project we will be working on is updating the website. We will be updating our services page, as well as add the new logo and icons. Well that's all the updates for now!
-Vanessa
Showing posts with label social networking managment. Show all posts
Showing posts with label social networking managment. Show all posts
Wednesday, August 4, 2010
Tuesday, May 11, 2010
Top 5 Twitter Tips
1.) To be relevant on Twitter updates must be consistent and frequent. Update one to four times a day. Twitter differs from Facebook in that you should be posting something everyday (M-F/8-5). It doesn’t have to be your deepest darkest thought but a quick update will do.
2.) Posts don’t have to be about what you’re doing every second of every day. Posts for businesses can be personal (like what projects you’re currently working on), RT’s (AKA re-tweets of follower’s relatable topics), links to interesting articles or a link to a new blog post.
3.) Find “friends” that interest you, relate to you/your business AND that you will benefit from their tweeting. Don’t feel bad if you don’t follow everyone that follows you! By doing so you will limit the time spent thumbing through spam tweets.
4.) Build relationships with your followers. Twitter is not all about you…. So make sure to engage in conversation through your tweets. Twitter is a community and can be highly beneficial for business but you must know how to reach your followers. Most importantly under no circumstances does this mean sending DM’s with sales pitches!
5.) Learn the Twitter lingo….. If you don’t know what @, DM, # or #FF mean then you must do some research before you get on Twitter.
So I know I said top 5 tweet tips but I must throw in one more….6.) Have Fun! :)
-Vanessa
2.) Posts don’t have to be about what you’re doing every second of every day. Posts for businesses can be personal (like what projects you’re currently working on), RT’s (AKA re-tweets of follower’s relatable topics), links to interesting articles or a link to a new blog post.
3.) Find “friends” that interest you, relate to you/your business AND that you will benefit from their tweeting. Don’t feel bad if you don’t follow everyone that follows you! By doing so you will limit the time spent thumbing through spam tweets.
4.) Build relationships with your followers. Twitter is not all about you…. So make sure to engage in conversation through your tweets. Twitter is a community and can be highly beneficial for business but you must know how to reach your followers. Most importantly under no circumstances does this mean sending DM’s with sales pitches!
5.) Learn the Twitter lingo….. If you don’t know what @, DM, # or #FF mean then you must do some research before you get on Twitter.
So I know I said top 5 tweet tips but I must throw in one more….6.) Have Fun! :)
-Vanessa
Thursday, April 15, 2010
Networking and Social Media Marketing 101
When starting a business hearing the word “free” is music to your ears, so this week’s blog focuses on two areas where you can market your new business freely! Networking and social media shouldn't be thought of as the poor man's advertising though. They increasingly are becoming a crucial piece in building brand's in today's market. But before you get started here is the cliff notes version on the Do’s and Don'ts when it comes to conquering these areas.
Do attend as many networking events as you can to get your name out there. You never know what business connections or future clients you might meet. However, the key here is to be personable!
Don’t talk all about yourself or jump into what your company might be able to do for them. No one likes a pushy sales guy, so don’t be that guy (or girl)!
Do treat the experience as a first date- engage them, ask questions and genuinely act interested in what they are saying. Then if you have something that might help them out or be of interest to them mention it casually.
Do exchange business cards. You want to be able to follow up with your new contact so make sure to swap cards.
Don’t immediately go home and call them! Haven’t you heard this in dating? Well it’s also true in business! You don’t want to appear desperate. Give it a day or two and follow up with an e-mail. This way they can respond when they have time and if you don’t get a response, well then you get the hint.
Do dress professional. Its fine to dress casual but it is quite another to wear your ripped jeans and tennis shoes. First impressions are key and although people say they don’t judge, they totally do. So dress to impress!
Don’t over post. Yes your fans and followers want to hear about your business but they don’t want so much info that it is consuming the whole homepage of their Facebook.
Do update regularly. (Now I know I just said don’t over post, so there is a fine line between too much info and not enough info). With that being said, the thing I hate the most is when a company or restaurant hasn’t updated content for over a month or for that matter over a week. By not updating regularly it makes it seem as if you don’t care about your followers. Your followers are your biggest fans so keep them updated!
Do link your social media sites together. If you have a website you should have a social media widget connecting all your pages together. If you are on Facebook you should list your other social media links and so on. This is important so that your customers and clients can easily fan you, tweet you or follow your blog. Without the links in plane sight most likely your following won’t know you are even using social media.
Don’t make it all about you. Yes, your fans and followers want to be updated on your latest business happenings but they also want to be engaged. Throw out questions to your audience (example: If you’re a restaurant, ask your fans what there favorite dish is or if you are a boutique, what trends are your fans loving). These types of engaging questions allow your audience to interact with you. They can also be a source of inspiration and insight into what your audience likes, dislikes etc.
Do post interesting and relative articles to your social media sites. Did you read an interesting article that relates to your business? Well I’m sure your following would love to be able to read about it too!
Do synchronize your social media layouts. By this I don’t mean they need to be identical, but they all should have your logo as your profile picture, similar colors and flow between sites. The last thing you want is a hodge-podge of social media with no real overall design concept.
Now go on get out there!
-Vanessa
Networking
Do attend as many networking events as you can to get your name out there. You never know what business connections or future clients you might meet. However, the key here is to be personable!
Don’t talk all about yourself or jump into what your company might be able to do for them. No one likes a pushy sales guy, so don’t be that guy (or girl)!
Do treat the experience as a first date- engage them, ask questions and genuinely act interested in what they are saying. Then if you have something that might help them out or be of interest to them mention it casually.
Do exchange business cards. You want to be able to follow up with your new contact so make sure to swap cards.
Don’t immediately go home and call them! Haven’t you heard this in dating? Well it’s also true in business! You don’t want to appear desperate. Give it a day or two and follow up with an e-mail. This way they can respond when they have time and if you don’t get a response, well then you get the hint.
Do dress professional. Its fine to dress casual but it is quite another to wear your ripped jeans and tennis shoes. First impressions are key and although people say they don’t judge, they totally do. So dress to impress!
Social Media
Don’t over post. Yes your fans and followers want to hear about your business but they don’t want so much info that it is consuming the whole homepage of their Facebook.
Do update regularly. (Now I know I just said don’t over post, so there is a fine line between too much info and not enough info). With that being said, the thing I hate the most is when a company or restaurant hasn’t updated content for over a month or for that matter over a week. By not updating regularly it makes it seem as if you don’t care about your followers. Your followers are your biggest fans so keep them updated!
Do link your social media sites together. If you have a website you should have a social media widget connecting all your pages together. If you are on Facebook you should list your other social media links and so on. This is important so that your customers and clients can easily fan you, tweet you or follow your blog. Without the links in plane sight most likely your following won’t know you are even using social media.
Don’t make it all about you. Yes, your fans and followers want to be updated on your latest business happenings but they also want to be engaged. Throw out questions to your audience (example: If you’re a restaurant, ask your fans what there favorite dish is or if you are a boutique, what trends are your fans loving). These types of engaging questions allow your audience to interact with you. They can also be a source of inspiration and insight into what your audience likes, dislikes etc.
Do post interesting and relative articles to your social media sites. Did you read an interesting article that relates to your business? Well I’m sure your following would love to be able to read about it too!
Do synchronize your social media layouts. By this I don’t mean they need to be identical, but they all should have your logo as your profile picture, similar colors and flow between sites. The last thing you want is a hodge-podge of social media with no real overall design concept.
Now go on get out there!
-Vanessa
Friday, April 9, 2010
New Clients Spotlight
Dr. Blanchard and Dr. Richardson Family Dentistry- Marketing Mix Studio is currently working on a webpage for Denver's 5280 top of the town dentists!
Priceless Memories Photography- Based in El Paso, Texas, Patricia Bonilla, specializes in wedding, quincenearas, graduations, family portraits, reunions, maternity and child photography. Marketing Mix Studio created her Facebook fan page!
Chef Vary- She is from Florence, Italy but comes to the U.S. to prepare food demonstrations, cook for clients and host special events. Some of her clients include Bloomingdales in San Francisco and various golf courses in Colorado. She is an amazing chef and her food is decadent! She is coming to Marketing Mix Studio to help create brochures for her U.S. tours!
Priceless Memories Photography- Based in El Paso, Texas, Patricia Bonilla, specializes in wedding, quincenearas, graduations, family portraits, reunions, maternity and child photography. Marketing Mix Studio created her Facebook fan page!
Chef Vary- She is from Florence, Italy but comes to the U.S. to prepare food demonstrations, cook for clients and host special events. Some of her clients include Bloomingdales in San Francisco and various golf courses in Colorado. She is an amazing chef and her food is decadent! She is coming to Marketing Mix Studio to help create brochures for her U.S. tours!
Monday, March 8, 2010
Spotlight on Tanette's Tasty Treats- New Client!
After trying one of Tanette's cake creations I was hooked! She created a truly custom Boston Red Sox's birthday cake for my husband. Not only was this cake amazing to look at, it tasted wonderful! After realizing she didn't have a Facebook fan page I insisted Marketing Mix Studio make one for her! If you live in Colorado and need a custom cake, cupcakes or cheesecake you can find her on Facebook and at her webpage: http://www.tanettestastytreats.com/
Tanette's Tasty Treats Facebook Fan Page Become a Fan of her new Facebook fan page that Marketing Mix Studio created!
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