1.) To be relevant on Twitter updates must be consistent and frequent. Update one to four times a day. Twitter differs from Facebook in that you should be posting something everyday (M-F/8-5). It doesn’t have to be your deepest darkest thought but a quick update will do.
2.) Posts don’t have to be about what you’re doing every second of every day. Posts for businesses can be personal (like what projects you’re currently working on), RT’s (AKA re-tweets of follower’s relatable topics), links to interesting articles or a link to a new blog post.
3.) Find “friends” that interest you, relate to you/your business AND that you will benefit from their tweeting. Don’t feel bad if you don’t follow everyone that follows you! By doing so you will limit the time spent thumbing through spam tweets.
4.) Build relationships with your followers. Twitter is not all about you…. So make sure to engage in conversation through your tweets. Twitter is a community and can be highly beneficial for business but you must know how to reach your followers. Most importantly under no circumstances does this mean sending DM’s with sales pitches!
5.) Learn the Twitter lingo….. If you don’t know what @, DM, # or #FF mean then you must do some research before you get on Twitter.
So I know I said top 5 tweet tips but I must throw in one more….6.) Have Fun! :)
-Vanessa
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